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Sziklai
Associates
is an organization with a mission to protect individuals, families
and businesses through training insurance and financial services
professionals in strategies that minimize consumer resistance to
their products and services.
The organization is driven
by the belief that insurance and making proactive financial decisions
can have a powerful impact on people’s lives and on society,
and that people have a responsibility to protect the future of their
dependents.
Sziklai
Associates’ training platform, the “Advocacy
System™”, offers comprehensive training for insurance
and financial services professionals and their managers. From understanding
the psychology of today’s changed customer to detailed instruction
in all aspects of prospecting and selling,
Advocacy
provides both veteran and new agents/financial planners
with a detailed track to follow. The System is a radical departure
from traditional sales approaches in that it is non-manipulative,
it eliminates rejection and improves the user’s positioning
vis-a-vis his/her prospects and clients. It is designed to not only
improve production, but also to increase self-esteem and pride in
the profession.
For
the manager,
Advocacy offers a patented new approach to reach potential recruits,
as well as test their suitability for the profession.
Dr. Csaba Sziklai, developer
of the Advocacy System™, is a former practicing clinical psychologist
that has more than 35 years of experience with insurance and financial
services professionals and their managers. His understanding of
the insurance and financial services industry and the changing market
enables him to continually update the System and provide proactive
solutions for problems facing the industry.
Sziklai Associates is
headquartered in Park City, Utah, with fulfillment and warehousing
support in Salt Lake City.
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